“Built To Last” by Jim Collins & Jerry Porras

Great Book Summary

“Built to Last” is a book written by Jim Collins and Jerry Porras that examines the characteristics of successful, long-lasting companies and identifies what sets them apart from their competitors. The book is based on a six-year research project that studied 18 companies that have been successful for at least 50 years, and compares them to a control group of similar companies that were not as successful.
 
The authors identify several key principles that set the successful companies apart, including a strong sense of purpose, a focus on innovation and change, and a commitment to building strong corporate cultures. They argue that these companies are “built to last” because they have a strong sense of purpose that goes beyond making a profit, and because they are able to adapt and change over time.
 
One of the key concepts in the book is the idea of a “core ideology,” which is a set of core values and beliefs that guide the company’s actions and decisions. The authors argue that a strong core ideology is essential for building a successful, long-lasting company.
 
The book also emphasizes the importance of leadership and the role of top management in driving the success of a company. The authors argue that the leaders of these successful companies are not necessarily the most charismatic or visionary, but they are able to create a culture of discipline and focus that allows the company to achieve its goals.
 
In summary, “Built to Last” is a book that examines the characteristics of successful, long-lasting companies and identifies what sets them apart from their competitors. The book is based on a six-year research project that studied 18 companies that have been successful for at least 50 years, and compares them to a control group of similar companies that were not as successful. The book identifies several key principles that set the successful companies apart such as a strong sense of purpose, a focus on innovation and change, and a commitment to building strong corporate cultures. The book also emphasizes the importance of leadership and the role of top management in driving the success of a company.

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